New Arrivals
Soundwave G1 Flagship Robot
Buzz Lightyear Robot
30th Anniversary Limited Edition
Flagship Megatron
Auto-Converting
Discover Your Robot Series
Mini Series
- Smart robot that moves and talks
- Create custom actions with studio online
- Universal Mini Base fits all Mini Robots
- Officially licensed with real movie voices
Flagship Series
- Faithfully Recreated On-Screen Appearance
- Fully Automatic Transformation
- Authentic Voice Lines, Officially Licensed
- Voice/App Control & Custom Actions
Signature Series
- Articulated limited-edition sculpture
- Authentic film-inspired design
- Voice & app-controlled movement
- Customisable programmable actions
Performance Series
- Walks, talks and responds via voice or app
- Custom actions through programming
- Powered by Robosen’s advanced robotics
- Great for family fun
What‘s Hot
What the Media Says
The Transformers' leader of the Autobots, Optimus Prime, has become a reality in technology today.
More than just a toy, this cool bot uses a range of microchips, motors and cutting-edge robotics to automatically and seamlessly transform from a remote controlled truck into an autobot.
If you're a fan of Transformers, this high-tech, fully functional model can do everything but battle Decepticons
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